Janie Barber Communications
Where Creative Strategy Meets Impactful Communication
We offer holistic, adaptable communications services tailored to your brand in today’s dynamic media landscape—without the big agency approach
Amplify your brand’s values and reputation through strategic, like-minded partnerships. We help identify and leverage collaborations through co-branded events, exclusive products, social media giveaways, joint press efforts, and more—designed to create meaningful connections and measurable impact.
Brand Partnerships
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Brand Partnerships *
Services
Copy Writing
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Copy Writing *
You know what you want to say—now let’s make it resonate. From social media copy and newsletters to blog articles and bylines, we craft clear, compelling messages that bring your brand’s voice to life.
Influencer Relations
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Influencer Relations *
Our extensive influencer network will reach your audience with creative, visual storytelling across TikTok, Instagram, YouTube Shorts, and more. Our services include both earned and paid influencer campaigns, tailored for impactful short- and long-term partnerships.
Leverage our trusted relationships with magazine editors, journalists, television producers, talent bookers, bloggers, and more to secure top-tier media placements. We offer scalable media services in leading markets worldwide, including national and regional sub-markets. Beyond traditional outreach, we create targeted, compelling messaging that amplifies your campaigns and ensures your brand connects with the right audience.
Media Relations
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Media Relations *
Janie Barber
Janie Barber is a seasoned public relations and communications specialist with nearly a decade of New York agency experience. Her expertise spans industries including tech, commercial real estate, and top food, beverage, and lifestyle accounts.
Janie has led high-impact media strategies for renowned brands such as the Consortia of Parmigiano Reggiano and Balsamic Vinegar of Modena, Madison International Realty, Chelsea Market, McDonald’s, CJ Foods, Red Bull, Uber, LinkedIn, and Vintage Wine Estates. From product launches and brand partnerships to restaurant openings, pop-up shops, events, and viral press strategies, she excels at crafting and executing campaigns that resonate locally, nationally, and internationally.
As a skilled publicist, Janie has secured coverage in premier outlets like Good Morning America, The New York Times, the TODAY Show, Forbes, Vogue, USA Today, Epicurious, Martha Stewart, Harper's Bazaar, and more. Before establishing herself as an independent communications consultant, she honed her craft at leading PR agencies such as LaForce, Stuntman Public Relations, and Marino PR, where she led the agency’s lifestyle practice.
Janie’s deep knowledge of food, beverage, and hospitality, paired with her flair for creative storytelling, drives the growth of lifestyle brands entering the U.S. market and beyond. Connect with her directly at janiebarberpr@gmail.com.